Top 6 YouTube Marketing Tips For Newbies

 

Why YouTube Marketing?

YouTube marketing guide

Even so, one of the downsides of YouTube is that it flashes frequent advertisements (unless you are a premium subscriber). Therefore, it’s necessary to strategize your YouTube marketing using the right approaches.

Your 3-step guide:

  • Create and optimize your YouTube channel
  • Understanding your target group and competition using data analytics
  • Advertising through influencer marketing & YouTube ads

So, How To?

  1. Create a Business YouTube Channel
    When you open a YouTube channel using a Brand Account on Google, several authorized Google Accounts can log in at once.
  1. Do an Audience Study
    You can access the Analytics tab while using a business YouTube channel. This tab contains a lot of statistics that give you a quantitative insight on your audience’s habits, view counts, interaction rate, average watch-time and revenues generated.
YouTube marketing tips
  1. Competition Research is A Must
    Competitive analysis is vital for getting ahead of other brands in your niche on YouTube. Fortunately, a lot of the information is already available on competitive channels which you can quantify as per the number of views. You can use this to form your original content strategy.
  1. Optimize your Videos for SEO Reach
    You should tune and perfect your YouTube SEO to get the maximum value. However, if your content is unique, gaining the viewer’s traction won’t be any trouble. Here’s how you can optimize your YouTube videos-
YouTube Stats
YouTube marketing Facts
  • Curate a perfect title using the right keywords
    • Use Google Adwords/Keyword Planner to pick the right phrases for your title.
    • Nobody entertains clickbait so, your title should voice your video
    • Keep your title within 70 character
  • Make an interesting thumbnail
    • Use the best image from your video freeze-frame to create your YouTube video thumbnail. You can also customize your thumbnail to give your video a unique touch
  • A gripping video description will do wonders
    • Write within 5000 characters max
    • Use relevant keywords in the title and video description
    • To help viewers, you can add a contents page to your video
    • Link it to the various playlists on your YouTube channel
    • Add 15 applicable hashtags (maximum)
  • Hashtags are the in-thing
    If you want your video to be easily searchable on YouTube, hashtags are your game. Don’t create a long list of hashtags, instead, select up to 15 hyper-relevant hashtags. Using more hashtags will side-line your video, so- be selective.
  • Actively ask for your channel-subscription
    Sometimes, the quickest way to increase followers list is to ask for it. A personalised message saying- Like, share, and subscribe should be your mantra before/after each video.
  1. Schedule & Upload your Videos
    Once you’ve optimized your videos, it’s time to schedule and upload them manually or using tools such as Hootsuite or Creator Studio.
  1. Optimize your YouTube Channel to rope-in Followers
    With the right tools, you can entice more views, and convert those views into steady subscribers.
    To do so, fill out pertinent information on your profile including:
    • Your Keyword-rich Bio
    • Location And Contact Information
    • An Appealing YouTube Banner Image
    • Links To Your Social Media And Website

YouTube is a community and networking comes with responsibility. YouTube provides you with ample choices to build relationships with other creators, gives you prospects for cross-channel promotions and occasional collaborations with influencers.

YouTube Marketing tricks

Related Course

YouTube Marketing Course

Location: India

Comments

  1. arshiya fouziaDecember 5, 2020 at 1:20 AM

    Awesome blog. I would love to see true life prepared to walk, so please share more informative updates. Great work keeps it up
    digital marketing course

    ReplyDelete

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