Digital Marketing Course | Content Marketing | SEO | Social Media Marketing | Data Analytics

  With the advent of digitalization, the hype for digital marketing institutes has grown drastically. The online user interface today includes all age groups ranging from young adults to the elderly. Highlights The development in the digital marketing industry is evident from the marketing shift of anonymity to identity: interaction on the internet now is more physical and trusted. Digital marketing is a platform for promoting products and services to customers on digital platforms. According to recent research, the internet user base has grown exponentially (60% since 2015), the online advertising market is increasing rapidly- 30% every year. The digital marketing industry is booming with increased demand for digital marketing professionals. Digital marketing courses are now accessible to students and a successful career in Digital Marketing is quite promising. Similarly, Digital marketing institutes are enhancing technological know-how among freshers. Digital Marketing Institutes...

Wondering how to use social media to advance your skills? Well, you are in your right mind.   Social media marketing   is getting stronger every day. The parallel demand for social-media marketer is equally high to meet the brand-standard. However, there are challenges concerning the functionality of different social-medias among netizens. Today most of us are wondering how to exploit the perks of social media marketing but stuck with some basic mix-ups: What kind of post should I use? When will be the right time to post I? or, What content would create impactful results and how should I use tweeter to voice my actions? In this article, I will walk you through some of the most powerful aspects of social media marketing and how you can use it to your benefits. But before we jump into the main context, let’s understand some fundamentals of social media marketing in the current culture: Top 4 Reasons Why Net Citizen Are Using Social Media Like It’s A Full-time Job These days, soc...

  Avoid These Phrases Or You Might Just Lose Your Email Campaign! “ 69% Of Recipients Report An Email As Spam Based On The Subject Line Alone ” Emailing is a great source of communication both professionally and personally. It is also a potential platform for marketers to campaign their event for promotions. Emailers or Newsletters are of the most popular and extensively used marketing strategies adopted by all businesses. Email serves as an active tool for Event Planning Sending Out E-invites Manage Event Sale What is a Spam Filter? Spam filters (embedded in emails) help in removing junk mails out of users’ inboxes. Unfortunately, in some cases, Spam Filters sweep away valuable emails because of certain key phrases. But no marketer can afford to let their emails get flagged as spam. You can avoid such situations by carefully selecting the  words  in your email’s subject line. In 2020, Spam Filters are more sophisticated than ever. Curating a strong, original, and relevan...

  Why YouTube Marketing? Even so, one of the downsides of YouTube is that it flashes frequent advertisements (unless you are a premium subscriber). Therefore, it’s necessary to strategize your YouTube marketing using the right approaches. Your 3-step guide: Create and optimize your YouTube channel Understanding your target group and competition using data analytics Advertising through influencer marketing & YouTube ads So, How To? Create a Business YouTube Channel When you open a YouTube channel using a Brand Account on Google, several authorized Google Accounts can log in at once. Do an Audience Study You can access the Analytics tab while using a business YouTube channel. This tab contains a lot of statistics that give you a quantitative insight on your audience’s habits, view counts, interaction rate, average watch-time and revenues generated. Competition Research is A Must Competitive analysis is vital for getting ahead of other brands in your niche on YouTube. Fortunately,...

The COVID19 pandemic allowed most of us to brush through the pages of our   favourite books . During our isolation period, books served as our best friends- keeping us company against all despair. As we get closer to the last chapter, there is a certain melancholy that every book-lover can relate to, followed by a yearning to ‘know more’, to ‘read more’. As marketing personnel, whether you’re a part of a company or an entrepreneur, I am sure, you’d like to stay alert on the new-age marketing ideas. And today, marketing books are easy to spot but it’s important to know which ones are worth your time. Each book you read must have a timeless appeal. To address this bittersweet distress, I have listed 5 wonderful books for young marketers and entrepreneurs who are looking to build their 2020 reading list. This list of 5 essential books, written by the brightest authors in the industry, contains marketing classics that have inspired marketing buffs and a younger generation of writers. S...